NEW YORK, November 1, 2021 / PRNewswire / – In honor of Breast Cancer Awareness Month, lingerie brand and online retailer Adore Me have partnered with the American Cancer Society to raise awareness of the importance of getting tested.
In 2020, especially during the worst times of the pandemic, the annual breast cancer screening rate declined by 60%. Mammograms are the most effective way to detect breast cancer in its early stages – and because so many women have missed their annual mammograms, there is expected to be a massive increase in undetected cases in 2021.
To raise awareness of the importance of getting tested, Adore Me participated in the American Cancer Society’s Making Strides Against Breast Cancer Walk in Central Park. “It was great to see our different teams raising funds across the company, interacting with breast cancer survivors and hearing their stories. We even had a tent on the walk to provide participants with free bra fittings,“said Chloé Chanudet, Director of Marketing at Adore Me.” Breast cancer has always been a cause close to our hearts, and we will always continue the conversation about screening, during and after Breast Cancer Awareness Month. breast. ”
The Adore Me partnership also included a direct donation to the American Cancer Society, an internal company-wide fundraiser, and communications to millions of Adore Me customers about the importance of getting tested. “The American Cancer Society is grateful for the support of Adore Me, which has encouraged clients and communities to get involved in raising awareness and fundraising to end breast cancer through our Making Strides Against walks. Breast Cancer, ”said Meagan Hallworth, senior director of development at the American Cancer Society. “We are excited about this collaboration, and together we will celebrate the survivors and the prosperous, and help fund the future of breast cancer research and programs.”
The American Cancer Society recommends that women over 40 schedule mammograms on an annual basis, and women over 20 perform breast self-exams on a monthly basis.
About Adore Me
Founded in 2011 as a disruptive online lingerie startup, Adore Me has grown into a DTC womenswear brand that serves women of all sizes and budgets. Company is transforming the way people shop with pioneering test-to-door shopping service that offers lingerie, swimwear, athletic wear, loungewear and compression underwear . With a series of innovation-driven sister brands, Adore Me is revolutionizing affordable sustainability through cutting-edge technologies and advanced innovations at affordable prices.
About the American Cancer Society
The American Cancer Society is a local, global force of 1.5 million volunteers dedicated to saving lives, celebrating lives, and leading the fight for a world without cancer. From groundbreaking research to free accommodation near treatment, a 24/7/365 live helpline, free rides to treatment, and convening powerful activists to raise awareness and make an impact, the Company is cancer attack from all angles. For more information visit www.cancer.org.
SOURCE Love me